Young Hungarian helps the fight against climate change
Zsófia Csegény is among the first in the world to come up with a biodegradable, animal cruelty-free, certified vegan washing powder
Zsófia Csegény is among the first in the world to come up with a biodegradable, animal cruelty-free, certified vegan washing powder - Sansin.
Figures show that an approximate 20 million tons of waste are generated on an annual basis in the EU alone, and the problem is widespread globally. Csegény - a 25-year-old entrepreneur based in Debrecen - wants to change all that.
During an interview with Szeretlek Magyarország, Csegény said the inspiration behind Sansin lay in her own socio-economic standing. As a young woman and soon-to-be-mother, she wanted to reform how households are run. Aware of the sheer scale of waste generated during child-rearing and parenthood, the Economics graduate decided to create a product to change the everyday life of millions.
Citing Facebook posts showing distressed animals choking on discarded bits of plastic as the main source of motivation, Csegény commissioned a packaging design that’s as good for the environment as the product itself. Made of recycled HDPE granules, the bottles are easy to reuse.
Csegény is a stalwart supporter of eco-capitalism. Hopefully, her example will pave the way for her generation to take up the fight and come up with inventive, easy-to-use, lasting solutions.
Photo credit: szmo.hu